Thursday, October 27, 2022

Tool from the USPS Social Business Intelligence team is using social media information to measure customer service satisfaction

"... tool from the USPS Social Business Intelligence team is using social media information to measure customer service satisfaction.

The social media heat map uses the data visualization program Tableau to geographically display comments left on the organization’s official...Map information can be categorized by customer concern, and those with map access can view results by area, district and ZIP Code. Field managers can use the data as a customer service performance indicator to identify patterns and make operational improvements."    


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